http://www.psychster.com/library/EvansGoslingCarroll_ICWSM08.pdf

    What is your social network profile telling people about who you really are (and is it who you think you are)?

    Which aspects are more revealing, which make it less likely others will understand you?

    All this and more is only one short statistic-laden PDF read away!

    Tip: revealing and embarrassing personal anecdotes help, so does linking to a funny video. Your politics, listing what you don’t like… not so helpful.

    Using an avatar that isn’t a picture of you actually makes it harder.

    As, less intuitively, does listing a personal “Great Book”.

    So I shall: Comet in Moominland.

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